Indeed Flex
Indeed Flex is a revolutionary staffing platform providing jobseekers with the fastest way to find temporary work that fits their lifestyles. I was briefed to devise a creative style to activate the Indeed Flex brand which establishes a clear difference between them and the Indeed group branding.
Concept
The abstract phone shape represents the Indeed Flex app. Using imagery within the shape it is portrayed as a ‘portal’ to a new world of job possibilities.
Brand Guidelines
I developed extensive brand guidelines for Indeed Flex, which included logo usage, icons, colour palette, backgrounds, typography, visual style, illustration, animation and much more.
Illustration
Working with the brilliant illustrator Hanna Lee Tidd, we created a suite of hero illustrations and icons for Indeed Flex to use across their website, advertising and marketing materials.
Out of Home Advertising
I also designed and produced artwork for over 2,800 posters, billboards and metro/bus banners across the country for the ATL advertising campaign for the launch of the brand.